The Loft
Selection of work created for the nightclub The Loft
Identity, Art Direction, Motion
Animated visuals for The Loft, an underground club, with a playful and experimental approach to visual identity. Each piece becomes a space to test strange methods, nostalgic textures, and unconventional workflows that push the edges of process and form.
All artworks are designed for motion, mostly using After Effects, and often begin with abstract ideas, mistakes, or deliberate glitches. The result is a raw and ever-shifting visual world that mirrors the energy of the club. Alongside digital work, I’ve also created physical elements.